Why Sugu Pavithra’s YouTube videos are all deleted

Sugu Pavithra’s updated YouTube channel as of July 27th.

The famed husband and wife cooking duo, Sugu Pavithra, who have been viral since the movement control order (MCO) period has had all their YouTube videos deleted.

Referencing personal factors in an interview with Bernama, M.Sugu, 29, the husband of S. Pavithra, 28, said that he was the one who deleted all the videos after the series of events that unfolded in the past few days.

A spokesperson for the couple has since took to social media to release the following statement regarding the deletion of the videos:

Hi, the couple (Sugu and Pavithra) would like to take some time off and focus on their personal life and hence, they would not be proceeding with any brand engagement for few weeks now.”

The silver play button is gifted by YouTube to channels with more than 100,000 subscribers.

The channel boasts a following of 800,000 subscribers and were well on their way to clinching the Gold Play button by, a YouTube creator award given to every channel with 1,000,000 subscribers, but that may not happen anytime soon as the channel has now been emptied out.

Before this, it had featured up to 100 videos of cooking instructions and demonstrations; other than that, it also gave viewers a glimpse into the wholesome lifestyle of the Ipoh couple.

Ever since news of Pavithra having bruises on her lips, left cheek and right arm was widely shared around on social media, netizens had called foul play.

It was later revealed that life behind the camera hasn’t been as wholesome as the front of the camera. The YouTube sensation’s bruises and scars came from being allegedly slap in the face several times until she bled and also hit by a sickle by her husband.

Apparently Sugu resented against Pavithra for not crediting him during her Ipoh City Icon award event.

“The argument continued the next day where the man wanted to go to the hospital to find the wife’s sister. The man who was under the influence of alcohol had called up the wife’s sister to meet her but to no avail. This led the man hitting his wife,” an insider told Hype.my.

Pavithra has been called an inspiration by many Malaysians, she uses a cup as a phone holder to record her videos and also have been widely recognized as having a humble approach. News of her being on the receiving end of physical abuse did not sit well with many of her viewers as many had then urge Pavithra to leave Sugu.

Sugu being taken to court.

Sugu was arrested on the 22nd of July following the allegations.

He was also charged at the Sessions Court with unlawful possession of a sickle at the Hospital Raja Permaisuri Bainun’s parking compound on July 21 and also with hitting his wife.

Pavithra said that among all the complications, she’d had chosen to forgive her husband and to put this whole episode behind them.

The couple had to undergo a rollercoaster of events under the eyes of national media earlier due to their fame; from receiving praises by Prime Minister Muhyiddin Yassin and celebrity chef Redzuawan Ismail, known as Chef Wan, to the unearthing of the presence of Pavithra on the receiving end of abuse.

Although, their famed YouTube success has drastically increased their household income, with earnings up to 8,700 ringgit (US$2,000) a month, life seemed good when compared with Sugu’s previous monthly income of about 1,000 ringgit as a plantation worker.

The couple had plans to open a restaurant next year, those plans are now unsure as their means of income from YouTube has been forfeited. 

“But that is okay, because I have hands, feet, to look for a job. Even before this, I earned money by working,” Sugu said.

On the bright side, the channel would not be staying without content for long as Sugu said that he expects their latest video to be uploaded on YouTube once discussions with various parties are finalised.

After posting bail for him, Pavithra said they wanted to live normally and just want to focus on their YouTube channel.

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